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There might be some truth to the auction seller’s cliché that the color red is resale red! Or in the case of 1957 Chevy’s it is Matador Red. When the convertibles came off the assembly line the buyers had a multitude of colors to pick from, but it seems that Matador Red was a popular choice. And when it comes to restoring a car many owner’s swap over to red for esthetics. At the January 2020 Barrett-Jackson auction held in Scottsdale, Arizona buyers had a choice of ten 1957 Chevy Bel Air convertibles, but the most prevalent color was Matador